Organized by Vendep, a SaaS Specialist VC

PLG – WHAT’S IN IT FOR ME? – A WORKSHOP

The PLG (Product-led-growth) strategy has fuelled the growth of numerous successful SaaS startups (such as Slack, Calendly, Dropbox, Zoom). Indeed, many SaaS Founders have questions about it: what is PLG and how could my company make the most of it?

SaaS specialist VC Vendep Capital will organize at the Arctic15 startup event on 7 June – ‘Applied PLG’ workshop, which introduces the basics of PLG through practical examples. In addition to the illustrative keynote, participants will be able to map the PLG opportunities for their own business through facilitated peer discussions.

TIME AND LOCATION
07.06.2022 2–3pm at Kaapelitehdas, the Arctic15 event venue (after SaaS Track)

WORKSHOP CONTENT
Keynote covers the foundation of product-led-growth with cases from well-known PLG-driven startups:

• What is PLG?

• Why is it here to stay?

• What are the cornerstones and benefits of PLG?

Second half of the workshop focuses on the companies and the PLG opportunities through peer-discussions.

The workshop is hosted by Timo Felin, Investment Director, Vendep Capital

Never heard of PLG? No worries, this is the perfect opportunity to learn!

WANT TO JOIN?

The workshop is free for Arctic15 guests. The registration opens 1–2 weeks before the event on the event Dealroom. Make sure to register soon – the number of seats is limited!

APPLY FOR A SEAT AND WIN A STARTUP TICKED TO ARCTIC15’S EVENT!

The winners have been selected, thank you all for participating in the competition! The winners of a 2-day startup ticket to Arctic15 and a seat at the Vendep’s ‘Applied PLG’ workshop:

• BadRap / Kasper Kyllönen

• Tira /Sandra Dajic

• Jobexio / Johannes Torppa

• WatchMyDC Analytics

  Congratulations!

  Thank you for all participants! We hope to meet you at Arctic15!

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